Following some recent trends from the US Immigration authorities, we warmly recommend to consider the following, when an employee is frequently travelling to the USA for business purposes.
Indeed, US Consular Posts and Border Protection Officers in the country are currently reviewing visa applications and ESTA travel records even more closely than before, so any frequent trips to the US for business reasons under the ESTA program could be seen as an abuse of it.
This could lead to the eventual decision to deny any other visas in the future or entry to the country.
Therefore, if individuals need to frequently travel to the US for business reasons, they should always apply for a B-1 visa.
In fact, visiting the consular post prior the trip, and demonstrating the need of travelling, shows good faith, and preserves the applicant and the company from any troubles in the future.
For any questions on the topic, please do not hesitate to contact our firm.